Tuesday, June 2, 2009

A good question...

RTM has long derided the Hummer Brand of vehicles. I believe we called it "useless piece of crap," and generally disparaged it's massive incongruity with living a civilian life. So it is with some satisfaction that we considered the loss of Hummer as a part of GM. It was put up for sale with the announcement of GM's bankruptcy, and it appears, a bit too fast for RTM, that the brand has found its buyer. But who is it?
"We love a mystery. And today we can't help but wonder who is buying Hummer -- and why?" The WHY seems even more interesting than the who? WHY! "A day after filing for bankruptcy reorganization, General Motors said today that it has a buyer for its Hummer off-road-vehicle brand."

Well, it turns out it was Sichuan Tengzhong Heavy Industrial Machinery Company, Ltd.This Chinese company plans to allow Hummer to keep doing its thing, which for GM, wasn't too spectacular. "The Hummer and other large vehicles have been a drag on the U.S. auto industry since fuel prices spiked in 2008 and the recession deepened. GM said it sold 5,013 Hummers worldwide in the first quarter, down 62% from the 13,050 that it sold in the same period the prior year."

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